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HDVM Hôtel Des Ventes Mazzella
43
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LUSTUCRU - c.1930 Original Moret earthenware advertising she…
See original version (French)
43
-
LUSTUCRU - c.1930 Original Moret earthenware advertising she…
See original version (French)
Estimate €150 - €250
Voluntary lot
Description
LUSTUCRU - c.1930
Original Moret earthenware advertising shell holder. Approx. 23 x 14.5 cm. "Georges Dreyfus-Seine et Marne / Cartier-Millon Lustucru Grenoble".
- Very good condition - egg cups not included.
Lustucru, which originated from a pasta factory founded in Grenoble in 1824 and bought by Louis Cartier-Millon in 1871, grew rapidly under the impetus of his heirs.
In 1911, following a poster competition, the designer Synave created the famous blue checkerboard, while Jean-Louis Forain inspired the name "Lustucru" from an old nursery rhyme, "C'est la mère Michel" (It's Mother Michel), thus giving rise to the name "Per 'Lustucru" for egg pasta.
Isère/Auvergne-rhône-Alpes
See original version (French)
Auto-translation. Refer to original language for legal validity.
Pictures credits: Contact the Auction House
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