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HDVM Hôtel Des Ventes Mazzella
181
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GENTIANE UNE AUVERGNE - c.1930
Rare original lithographed em…
See original version (French)
181
-
GENTIANE UNE AUVERGNE - c.1930
Rare original lithographed em…
See original version (French)
Estimate €300 - €400
Voluntary lot
Description
GENTIANE UNE AUVERGNE - c.1930
Rare original lithographed embossed advertising sheet. 51 x 39 cm.
"B.Sirven.Imp.Edit.Toulouse-Paris".
Good condition - The colours are well marked, deep, fresh and luminous. The sheet metal retains a pleasant original shine, enhancing the visual quality of the whole.
There are slight traces of oxidation around the edges, as well as a small area of wear on the figure's right arm.
The overall effect remains harmonious.
Created in 1921 in Riom-ès-Montagnes by Emile Refouvelet, Auvergne Gentiane liqueur was developed from fresh gentian roots and marketed from 1930. It enjoyed rapid success, with production reaching 20,000 litres in 1938.
Bought out in 1960 by Martini & Rossi, the brand disappeared in 1962, replaced by Avèze.
Cantal/Auvergne-Rhône-Alpes
See original version (French)
Auto-translation. Refer to original language for legal validity.
Pictures credits: Contact the Auction House
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