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René GRUAU (1909-2004) The modern mackintosh is BLIZZAND', a…
See original version (French)
René GRUAU (1909-2004) The modern mackintosh is BLIZZAND', a…
See original version (French)
Lot no. 339
Description
René GRUAU (1909-2004)
The modern mackintosh is BLIZZAND', advertising project for Blizzand
Gouache on paper
Monogrammed lower right
64.5 x 48.5 cm.
Provenance: private collection of a friend of the artist, Nice.
An undisputed master of fashion illustration, René Gruau embodied the elegance and refinement of twentieth-century fashion with grace and boldness. An accomplice of the greatest fashion houses; Christian Dior, Balmain, Givenchy, he was able to capture the spirit of Parisian refinement with a sure stroke and a subtle palette.
With his sure touch and inimitable elegance, René Gruau captures all the chic and modernity of the post-war era. Created for Blizzand mackintoshes, this composition combines powerful graphics with light movement, testifying to the artist's incomparable talent for sublimating French elegance.
See original version (French)
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