1 / 4
Photo 1/4 du lotPhoto 2/4 du lotPhoto 3/4 du lotPhoto 4/4 du lot
Ader

77 - [FALIÈRES PHOSPHATE]. DEVAMBEZ (André). RABIER (Benjamin). W…
See original version (French)

Estimate €1,000 - €1,500
Sale commission
Description
[FALIÈRES PHOSPHATE]. DEVAMBEZ (André). RABIER (Benjamin). WILLETTE (Adolphe). MORIN (Louis). COURBOIN (Eugène). GEOFFROY (Jean, known as GEO). BELVILLE (Eugène). GUILLAUME (Albert). LEANDRE (Charles). STEINLEN (Théophile). POULBOT (Francisque). NAUDIN (Bernard). Set of eighteen tales from the Phosphatine Falières. Printed by Devambez. Engraver, art publisher. Paris. [1904- circa 1910]. Eighteen envelopes (19 x 13.7 cm), one of them (28.8 x 20.5 cm), illustrated in blue, red, brown or green, sealed with a long illustrated label on the reverse. They contain a folded plate (approx. 56 x 40 cm), one (80.7 x 56 cm), illustrated in colour. A rare and important set of eighteen Falières Phosphatine tales in their original illustrated wrappers. The plates, printed in colour, brought together the most prominent painters and illustrators of the period, and were meticulously printed on fine, strong paper by the art printing and publishing firm of Edouard Devambez (1844-1923). Posters celebrating the famous children's porridge invented by pharmacist Emile Falières (1833-1908) in 1866. It was under the direction of his successor, Eugène Chassaing (1843-1912), that the most innovative advertising campaigns, targeting both children and adults, saw the light of day. The collection includes five plates by the painter André Devambez (1867-1944), son of the printer, three plates by Benjamin Rabier (1864-1939) (the only ones dated in the series: Contes 3, 4: 1904 and Planche 16: 1906, the latter being a game of goose) and the astonishing double plate 14 by Charles Léandre (1862-1934). Each artist has his own extremely inventive and graphically accomplished style, and the layouts are always varied. Tale 1. La Fée bienfaisante by André Devambez. Tale 2. Les Etrennes du méchant Totor by André Devambez. Tale 3. Briffaut le bon chien [on the board]. Histoire de Briffaut le bon chien ou les bienfaits de la Phosphatine Falières [on the envelope] by Benjamin Rabier. Tale 4. The Animals and Falières Phosphatine by Benjamin Rabier. Tale 5. The true story of Cricri dite Touche-à-tout by Adolphe Willette (1857-1926). Tale 6. Le Nouveau Chaperon rouge by Louis Morin (1855-1938). Story 7. Histoire d'un petit fifre by Eugène Courboin (1851-1925). Story 8. Histoire de la petite Tata et du gros Patapouf by André Devambez. Story 9. Les Aventures du Capitaine Mille-Sabords by André Devambez. Story 10. Un Bon Petit Coeur by Jean Geoffroy [dit Géo] (1853-1924). Tale 11. La Phosphatine lyrique by Eugène Belville (1863-1931). Tale 12. The Enchanted Factory by André Devambez. Story 13. La Raison du plus fort by Albert Guillaume (1873-1942). Story 14. Histoire de Karoly, roi des Dardanelles by Charles Léandre. Sheet 16. Les Jeux de la Phosphatine Falières, a new game of goose illustrated by Benjamin Rabier [on the board]. Le Jeu de la Phosphatine Falières by Benjamin Rabier [on the envelope]. Tale 17. Lolotte and the skinny cat by Théophile Steinlen (1859-1923). Tale 18. Le Malin Frédéric by Francisque Poulbot (1879-1946). Tale 19. Les Petits Tambours by Bernard Naudin (1876-1946). Soldiers must have it in their bags, Steinlen's cats love it and Karoly, the King of the Dardanelles, declared to the caricatures of the heads of state of Europe: "Spread the use of this excellent Phosphatine in your States, and universal peace will be assured for ever". A highly sought-after collection - the series included twenty titles - and in mint condition in the original sealed envelopes. A crack on the edge of the envelope of story 11 and the envelope of plate 16 with, on the latter, a small damage to a fold. Attached: - LOBRICHON (Timoléon). Alphabet de la Phosphatine Falières. Illustrations by T. Lobrichon. Published by Phosphatine Falières. Paris. [Circa 1905]. Printed for Chassaing & Cie. Paris. Devambez. Impressions artistiques. Paris. Alphabet patent S.G.D.G. (20,8 x 16 cm). (20) pp. soft card covers, the first illustrated in colour, Phosphatine soup tureen with children in the centre of the second. First edition with four additional pages - three pages of alphabets and syllables and a multiplication table. Cover and twelve plates based on original watercolours by the painter Timoléon Marie Lobrichon (1831-1914). As new in its original protective paper. - Méthode complète d'écriture en deux cahiers published by Phosphatine Falières [on paper containing:] Premier Cahier d'écriture [et] Deuxième Cahier d'écriture. Published by Phosphatine Falières. [Paris, circa 1900.] Imp. Vve Auguste Godchaux, Printer-Publisher, 133, Boulevard de Charonne, Paris. 2 quires (22.5 x 17 cm). 20 pp. : paper covers illustrated in colour. First series. Covers by Firmin Bouisset (1859-1925), the famous poster designer for Chocolat Meunier and LU biscuits. Uncommon and in perfect condition. - Orange around the world. Published by Phosphatine Falières. Paris. [Circa 1900]. Typ. Goupil & Cie. Paris. 6 menus (18.2 x 13 cm) on card, illustrated in colour on the front and in carmine or vermilion on the back, by the Art Nouveau painter Louis Chalon (1862-1915) on poems by Maurice Vaucaire (1863-1918). - Fables de La Fontaine]. Published by Phosphatine Falières. Paris. [Circa 1900]. Typogravure Goupil. Paris. 11 cards (18.2 x 13 cm) on card stock, illustrated in colour on one side and in two tones on the reverse. Also by Jean Chalon. - 5 system images on embossed card. Phosphatine Falières. Food for Wise Babies. [Paris, circa 1890.] Identical chromolithographs in two formats (15.8 x 19.7 cm): 2 images and (11 x 13.5 cm): 3 images. When the two sides are folded back, the Phosphatine soup tureen rises up and the dog and cat sit at the table with the little girl. The tureen is missing from one of the large images. This collection of the company's artistic and advertising productions has never been shown before.
See original version (French)
Auto-translation. Refer to original language for legal validity.
About the sale ENLUMINATIONS, ANCIENT and MODERN BOOKS
Auction location
Auction time 06/17/2026 at 2:00 PM
Pictures credits: Contact the Auction House
You may also like