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2 - ANDY WHAROL (after)
See original version (French)

Estimate €4,000 - €6,000

Description

ANDY WHAROL (after) Glass Coca-Cola bottle, spray-painted silver artist’s initials in black ink ‘A. W.’ (on the cap) Label beneath the plinth: ‘YOU’RE IN Andy Warhol’ Height 25 cm Provenance: Private collection Warhol created the ‘You’re In’ project in 1967 by filling Coca-Cola bottles with a cheap eau de cologne called ‘Silver Lining’. The project made its debut on a poster for an exhibition at the Museum of Merchandise, which announced that the bottles were filled with toilet water and was mischievously titled ‘You’re In’. By suggesting that this bottle of Coca-Cola was filled with urine, Warhol appeared to be disparaging the product that all Americans used on a daily basis: in his 1975 book entitled ‘The Philosophy of Andy Warhol’, he proclaimed: ‘The President drinks Coca-Cola, Liz Taylor drinks Coca-Cola, and just think, you can drink Coca-Cola too’. The ‘You’re In’ project quickly sparked a scandal involving Coca-Cola, leading to its cancellation. This work encapsulates Warhol’s profound and unrivalled ability to both preserve and subvert the commercial identity of everyday objects.

See original version (French)

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About the sale ICONS – Modern, Contemporary Art & Pop Culture

Auction location

Auction time 10/17/2026 at 2:30 PM

Pictures credits: Contact the Auction House

2 - ANDY WHAROL (after) See original version (French)

2 - ANDY WHAROL (after)
See original version (French)