an image of a painting on a white wall with a painting on the wall
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383 - British Postwar Hamilton, Richard Soft blue landscape.
See original version (German)

Estimate €1,100 - €1,400
Description
British Postwar Hamilton, Richard Soft blue landscape. 1979. Collotype and colour silkscreen print, 59.8 x 63.3 cm (73 x 91.6 cm). Signed and numbered. - With minimal creases, mainly at the edges. - A magnificent print with soft colour tones. One of 136 copies. - ‘Soft blue landscape’ by Richard Hamilton depicts a softly blurred woodland scene in shades of blue and pastel, in which two elegant women appear as if viewed through a lens. It is based on an advertisement for Andrex toilet paper, whose logo appears only as a faint outline on the left of the image and almost completely blends into the landscape. Here, Hamilton combines traditions of landscape and Rococo painting with the visual language of consumer advertising, demonstrating just how much advertising shapes our visual memory. At the same time, the sophisticated printing technique reflects the mass reproduction of images and allows the print to oscillate between a romantic atmosphere and a critical Pop Art analysis. Soft Blue Landscape. 1979. Collotype and colour silkscreen print. Signed and numbered. With minimal creases, particularly along the edges. – A magnificent print with soft colour tones. One of 136 copies. - “Soft Blue Landscape” by Richard Hamilton depicts a softly blurred forest scene in shades of blue and pastel, in which two elegant women appear as if viewed through a lens. The work is based on an advertisement for Andrex toilet paper, whose logo appears only as a faint outline on the left-hand side of the image and almost completely dissolves into the landscape. Here, Hamilton combines the traditions of landscape and Rococo painting with the visual language of consumer advertising, demonstrating just how deeply advertising shapes our visual memory. At the same time, the sophisticated printing technique reflects the mass reproduction of images and causes the work to oscillate between a romantic mood and a critical Pop Art analysis.
See original version (German)
About the sale Modern and Contemporary Art
Auction location
Auction time 07/11/2026 at 11:00 AM
Pictures credits: Contact the Auction House
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